legit.africa Coming soon · Nigeria

A free registry of authorised sellers

Know the seller is legit before you pay.

Type a brand and a seller. In seconds, see whether that seller is on the brand's own authorised list. Built for the pharmacy counter, the market stall and the Instagram vendor.

I'm a brand How it works
legit.africaExample
BrightSmile toothpasteAdewale Pharmacy, Allen Avenue, Ikeja

Authorised seller

BrightSmile says Adewale Pharmacy is allowed to sell its products.

Checked by BrightSmile · 12 Aug 2026
We check the seller, not the product.

Brand and seller names are examples.

How it works

Three answers. No guessing.

Every list comes straight from the brand. We never crowdsource, and we never fill gaps with our own opinion.

  • Authorised seller

    The brand has confirmed this seller is allowed to sell its products. We show the date the brand last checked its list.

    Brand joined · seller on list

  • Not on the brand's list

    The brand keeps a complete list and this seller isn't on it. We point you to authorised sellers nearby.

    Brand joined · list complete · seller absent

  • We can't tell yet

    The brand hasn't joined, or its list is out of date. We say so plainly, and you can ask the brand to join.

    Brand not joined · or list over 12 months old
We never call a seller fake. We only show what the brand has confirmed.

Legit.Africa checks the seller, not the product. Always check the pack, the seal and the expiry date. Free for shoppers, always, and no app to download.

Why now

Scratch codes check the pack after you've paid.

  • Today's tools verify one item at a time, only for brands that have paid to enrol, and only once the product is in your hand.
  • The question shoppers actually ask comes first: is this seller authorised to sell this brand?
  • Nobody in Nigeria keeps a public, searchable list of authorised sellers. We're building it with the brands themselves.
Operators identify products that are selling quickly in Nigeria, obtain samples and have them replicated.
NAFDAC, September 2026, as reported by Pulse Nigeria

For brands · Founding cohort

Become a founding brand.

Your customers can't tell your real distributors from the people trading on your name. Put your authorised list where shoppers can check it, at the moment they're about to pay.

  • CostFree for founding brands, permanently.
  • EffortSend your distributor list in any format: spreadsheet, PDF, even a photo. We do the data entry, and you check it.
  • ControlYou decide what's published. Nothing appears without your confirmation.
  • UpkeepA quick "still accurate?" confirmation every quarter.
  • In returnShoppers routed to your real distributors, and a view of where people are asking about your brand.
FOUNDING BRAND · LEGIT.AFRICA · 2026 ·

We're inviting a small group of personal-care brands to launch with us. Founding brands are named and thanked at launch.

Talk to us about joining